AddThis Smart Layers

AddThis

Friday, April 10, 2015

What Google says about the Gubernatorial Elections in Lagos, Oyo and Rivers


On the 7th of April, I asked if maybe such forecasts using big data were the way to go generally, seeing as they were bang on the money with regards to the presidential elections. Today, we have even more Google trend data to put to the test against the forthcoming gubernatorial elections.

The first, and most obvious conclusion we can draw even before sharing the new data is that Nigerians generally aren’t as interested in the governance of their respective states as they are with who the president is, an anomaly of sorts considering that governance at the state level is more likely to directly affect your day-to-day life than the president is. It might also be a pointer to the fact that everyone realises that the Nigerian system is built around the centre and as a result, pays all the attention there.

In any case, it’s looking like the turnout for the gubernatorial elections won’t be anywhere near the turnout we witnessed for the presidential elections. There was only enough search volume to get details for three states: Lagos, Oyo and Rivers.

Lagos:



From the above, Google Trends shows the amount of search traffic on the 2 main candidates in Lagos; Jimi Agbaje and Akinwunmi Ambode, using the two most popular keywords for each candidate. Although Ambode is slightly ahead in terms of search traffic, the interest for both parties is growing steadily pointing towards a tight race.

Oyo:


The Oyo state chart compares 3 candidates; Alao-Akala, Abiola Ajimobi (current governor) and Teslim Folarin.
The chart shows more people are interested in Ajimobi at the moment. Although searches for Folarin peaked in March, it has since dropped. Searches for Alao-Akala peaked in December 2014. Probably because that was when he was announced as the governorship flag-bearer of the Labour Party.

Rivers:


The chart above compares 3 governorship candidates of Rivers state; Tonye Princewill, Dakuku Peterside and Wike Nyesom. Interests for Wike seem to the highest at the moment. Dakuku Peterside is also generating some search interests. Princewill, the last candidate in this analysis isn’t generating enough search volume to show up on the charts.


I definitely will be keeping an eye on the results from those states to see if Google data calls them right.

Source: TechSuplex

No comments :

Post a Comment

Icon Icon Icon Follow Me on Google Plus

Copyright 2011 All Rights Reserved / Privacy Policy / Sitemap / Contact Us

Template by / Blogger Tricks / Powered by / Blogger

Privacy Policy. Powered by Blogger.